This is the second of two consecutive learning events with the FrameWorks Institute, a nonprofit research organization that helps mission-driven organizations build public will for progressive change. Frameworks uses rigorous social science methods to study how people understand social issues. These trainings will give you inside knowledge and actionable next steps to effectively communicate your issues to your core audiences in order to drive change.
Are you falling into communications ‘traps’ - plausible ways of framing an issue that, upon investigation, don’t work as intended, or even do more harm than good. Find out in this session from the FrameWorks Institute, which hosts one of the world’s largest databases of research on the communications aspects of social issues. You’ll walk away with a map that helps you steer clear of missteps like myth-busting, naked numbers, and more.